I’m not going to criticize your outfits or scrutinize your body and give you a list of rules. I'm not putting my vision on you. We are walking through a methodical and gentle process of uncovering your vision and your desires, and I'm helping you bring it to life. Here’s how we do it:

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Step 1: “Who am I?”
 

To find a style that feels like YOU, we need a sense of what matters to you right now. This step feels so daunting on your own — how can you begin to summarize yourself? In this session I lead you through a slow conversation about who you are, who you’re becoming, and the special qualities that make you you. I write a beautiful description of your gifts and your story, which becomes the foundation of all our work together.

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Step 2: “What do I need?”

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To find a style that feels good, we need to work with where you are and what you’re doing now. We’ll talk about the next 6–9 months in your life. What are you doing, where are you going? Deeper than that — how do you want to feel in these situations? We’ll also get clarity on your Style Key and archetype (you don’t need to know yours — that’s my job!).  After this session, we know exactly what you need to do next.

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Step 3: “How will it look?”

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I help you create a moodboard. From there, I create a visual concept that feels clear, inspiring, and authentic. Perhaps you’re stepping into the world and working with your courage. What colors, what silhouettes, what patterns help you do that? Perhaps it’s bold jewelry, a stack of golden bangles, lots of shimmer. Perhaps your courage is playful, bright prints, bold color stories. This is completely personalized to you, your needs and your gifts. 

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Step 4: “What should I get?”

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I use the visual concept and everything I know about your wants and needs to create a list of recommendations. I hold your hand as you order, try, return. We make the process as enjoyable as possible. Do you want few links or many? Do you want to explore new brands? Do you want to get a custom-made garment? We will get you new things you love.

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“Rita has this incredible ability to hold both the deep, psychological insights and the practical style tips. I knew what I wanted it to feel like, but somehow it felt impossible to actually show that softness and femininity I wanted. It just became bland when I tried. But when she showed me all her recs, it surprised me, because suddenly it was so simple and clear.”  — Mackenzie

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Step 5: “How do I style it?”

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This is the part that feels so satisfying. We take everything — your new pieces, the things you already own that still belong — and we bring them to life together. We build actual outfits for your actual life. We figure out the accessories, the layers, the little details that make something feel complete. We make sure that you're not just stuck with cool new clothes hanging in the closet. You have outfits you're genuinely excited to put on, and it feels easy to get dressed.   

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Step 6: “How do I keep going?”

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Our journey isn’t just about buying things. It’s about building your eye, your confidence, your sense of what works for you — so that this keeps growing after we’re done. At the end of our time together I create a personal style guide for you. Think of it as a compass. It holds everything we’ve discovered: your gifts, your vision, your outfit formulas, your brands — so that when you’re out in the world on your own, you still feel grounded and clear about who you are and what you’re reaching for.

“One of the most incredible things about working with Rita is that she is able to see you as you truly are and understand your growth areas, so she was able to synthesize my very literal job-change shift into a more philosophical, overarching Threshold in my self-conception.

I told Rita that I can get stuck with pulling the trigger on buying items and get stuck in an infinite loop of seeking the One Perfect Item. Rita really helped pull me out of that and I was able to purchase items that I love and feel so excited to wear.” — Alex